Lift Off: A History of Nike LeBron Signature Launch Colorways

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Nike Zoom LeBron III “China”

Release Date: 11/12/2005

By his third season, King James reached icon status before he was old enough to order a drink. On the sneaker front, Nike released his next signature shoe, the Nike Zoom LeBron III. Designed by Ken Link, the Nike Zoom LeBron III features the same technology and cushioning as the LeBron II, but ultimately pays more attention to aesthetics. The launch of the LeBron III went worldwide, as the Swoosh and LeBron started their campaign with a colorway exclusive to China. Draped in white, the LeBron II “China” also employs hints of crimson throughout. With 1,000 pairs produced, wooden box packaging, and China only distribution, these kicks remain a true exclusive as they were hard to find and difficult to ship.

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