The Evolution of the Swoosh on LeBron James’ Signature Sneakers

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Nike Zoom LeBron V

The Nike Zoom LeBron V is the last instance of subtle Nike branding on King James’ signature sneakers. Much like the LeBron II, a large, outlined Swoosh is placed on the velcro strap – this time directly in the center of the lockdown element. Two more solid, diminutive Nike logos – one on the heel panel and one on the toe area – add visible branding from all angles.

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