Last night, Kobe Bryant, LeBron James and Dwyane Wade attended Duke and Miami’s showdown in the Sunshine State, and Kobe brought a little heat of his own to the court. Bryant was spotted by Lakers Nation wearing a new, mostly white colorway of the Nike Kobe 9 Elite at the game, with the shoe also sporting a bright yellow outsole and black branding. Would you cop this Nike Kobe 9 colorway if it hit shelves? Let us know in the comments section.
As a pivotal player in the industry, Nike Basketball has lead the way in innovation and design. Signing some of the best players in the NBA including Kobe Bryant, LeBron James, and Kevin Durant, Nike made their presence known worldwide. Using Flywire materials and Hyperfuse construction, Nike Basketball has made not only lighter performance shoes but durable as well.
Nike Basketball recently unveiled their own flagship retail spot in Japan, featuring nothing but Swoosh hoops products and Jordan Brand pieces. The store is now the largest Nike Basketball specialty shop in the country, and was built around everything hardwood. Intricately designed by Japan’s own Specialnormal, the space was made to help everyone who walks through the door experience the world of Nike Basketball. Gymnasium smoke brown herringbone flooring, concrete blocks and wooden plate walls house an “Initiative Zone” with a big screen playing the latest highlights when you first walk in. All of the shop’s lights were placed at the exact height of a 10-foot rim, and a half court in house allows visitors to test the products on the spot. Do you wish there was a Nike Basketball shop in your city? Tell us what you think in the feedback box below, and keep scrolling to see the whole Japanese setup.