Travis Scott

History of Travis Scott Shoes

The History of Travis Scott’s Collaboration with Nike and Jordan

Travis Scott, the Houston-based rapper, singer, and producer, has had a significant impact on the world of sneakers through his collaborations with Nike and Jordan Brand. Scott’s unique aesthetic, blending high fashion with street culture, has resulted in some of the most coveted sneakers in recent years. His collaborations are known for their distinctive designs, storytelling, and scarcity, making them a major part of sneaker culture. Below is a detailed history of his collaborations, including notable models and their release dates.

Travis Scott x Air Force 1 (2017)

The collaboration between Travis Scott and Nike began with the release of the Travis Scott x Nike Air Force 1 Low in December 2017. This release coincided with the 35th anniversary of the Air Force 1 silhouette, which Nike celebrated by partnering with various artists and influencers. Travis Scott’s version of the shoe featured a unique design, with removable Velcro Swooshes and interchangeable patches on the upper. The colorway was white-on-white, with a canvas upper and gum sole, giving the shoe a classic yet modern twist. This was one of the first glimpses of Scott’s ability to combine street style with personal touches, as his signature Cactus Jack branding was subtly incorporated.

Travis Scott x Air Jordan 4 “Cactus Jack” (2018)

One of the most popular releases from Scott’s collaboration with Jordan Brand is the Air Jordan 4 “Cactus Jack”, which dropped in June 2018. The sneaker was named after Scott’s record label, Cactus Jack, and featured a bold “University Blue” colorway that paid homage to the Houston Oilers, the now-defunct NFL team that once called his hometown home. The shoe had red accents on the tongue, black detailing, and featured “Cactus Jack” branding on the heel. This release was met with massive hype, and its striking colorway and Scott’s influence made it an instant classic in the sneaker world.

Travis Scott x Nike Air Force 1 “Sail” (2018)

Following the success of his first Air Force 1 collaboration, Travis Scott released another version of the model in August 2018. The Travis Scott x Nike Air Force 1 “Sail” retained the same design elements as the 2017 version, including the removable Swooshes and patches, but came in a creamy “Sail” colorway. This drop was more muted than the original white-on-white version but equally popular among sneaker enthusiasts.

Travis Scott x Air Jordan 1 High OG (2019)

The Travis Scott x Air Jordan 1 High OG was arguably one of the most anticipated sneaker releases of 2019. Released in May, this sneaker pushed the boundaries of design with its reverse Swoosh, which became an iconic element in Scott’s collaborative releases. The shoe featured a “Mocha” color scheme, with premium suede and leather materials. The reverse Swoosh was oversized, and Scott’s Cactus Jack branding was embossed on the heel and hidden within a stash pocket in the collar. This release sparked enormous excitement, not only because of its innovative design but also because it was a Jordan 1—a silhouette with deep-rooted cultural significance. The sneaker’s resell value skyrocketed, solidifying its place in sneaker history.

Travis Scott x Air Jordan 33 (2019)

In 2019, Scott also collaborated with Jordan Brand on a more modern silhouette, the Air Jordan 33. This model, released in February 2019, showcased Travis Scott’s ability to work with both classic and contemporary designs. The shoe came in an olive and brown colorway, with utility-focused features like the laceless FastFit system. Though not as popular as his Jordan 1 or Jordan 4 collaborations, the Jordan 33 still gained attention for its innovative design and Scott’s signature touches.

Travis Scott x Nike SB Dunk Low (2020)

In February 2020, Travis Scott continued his hot streak with the release of the Travis Scott x Nike SB Dunk Low. This was his first venture into the Nike Skateboarding line, and the sneaker’s design reflected Scott’s eclectic style. The shoe featured a mix of bandana print and plaid patterns, with tear-away materials that revealed new designs underneath as they wore down. This sneaker was particularly popular in the skateboarding community and marked Scott’s ability to successfully venture into different sectors of the sneaker world.

Travis Scott x Air Max 270 React (2020)

In May 2020, Travis Scott released the Air Max 270 React “Cactus Trails”, one of his more divisive collaborations. The sneaker featured a vintage-inspired aesthetic, with earthy tones, an aged midsole, and distressed details. The design was meant to evoke a rugged, outdoorsy look, in line with Scott’s often nature-inspired themes. While the shoe wasn’t as universally praised as his earlier work, it still sold out quickly and became a part of his expanding portfolio with Nike.

Travis Scott x Air Jordan 6 (2019 & 2021)

Another major release in Travis Scott’s Nike partnership was the Air Jordan 6 “Cactus Jack”, which first dropped in October 2019 in an olive colorway. The design featured cargo pockets on the side of the shoe, giving it a militaristic, utilitarian feel. A second colorway, in “British Khaki,” was released in April 2021, further expanding the popularity of Scott’s take on the Jordan 6. Both versions became highly sought after, and the cargo pockets on the sides became one of the shoe’s most distinctive features.

Travis Scott x Air Jordan 1 Low OG (2019 & 2022)

Following the massive success of the Air Jordan 1 High, Travis Scott and Jordan Brand released a low-top version in July 2019. The Air Jordan 1 Low OG “Cactus Jack” featured similar design elements, including the reverse Swoosh and Cactus Jack branding. This low-top version was widely appreciated for its comfort and versatility, making it a popular everyday wear option. In 2022, another Travis Scott x Air Jordan 1 Low OG “Reverse Mocha” was released, continuing the legacy of this iconic silhouette with a fresh take on the popular brown and white color palette.

Travis Scott x Air Trainer 1 and Air Max 1 (2022)

In 2022, Scott expanded his portfolio by working with Nike on the Air Trainer 1 and Air Max 1 silhouettes. These collaborations were part of a broader push by Scott and Nike to explore more diverse designs. The Air Trainer 1 featured a strap across the upper, while the Air Max 1 utilized earthy tones and intricate patterns that aligned with Scott’s previous work. Released in May 2022, these models showcased Scott’s evolving style and willingness to experiment with different Nike icons.

Travis Scott’s collaborations with Nike and Jordan Brand have had a profound impact on sneaker culture. His ability to blend high fashion with streetwear, along with his distinctive Cactus Jack branding, has made his sneakers some of the most sought-after releases in recent history. From the groundbreaking Air Jordan 1 High OG to more experimental models like the Air Max 270 React, Scott’s partnership with Nike continues to push the boundaries of sneaker design. Each release carries a story, a unique design, and a level of exclusivity that ensures their place in sneaker history.

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