AMAC Creates “Soles With A Purpose” Initiative

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Many times whenever we procure sneakers from our favorite retailers, there isn’t any specific “redeeming” value other than to pacify our need for new gear. However, it seems as though Oklahoma City based footwear brand AMAC is looking to create an incredible venture entitled “Soles With A Purpose” in which each purchase of their kicks leads to an incredible benefit to others. The venture looks to provide 20 years of clean water with every sneaker purchase through AMAC’s non-profit partner, Water Wells for Africa.

Furthermore, AMAC is launching their debut silhouette, the Katema, this Saturday, March 12th at AMAC. Head over to their site, as linked previously, for additional details.

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