How the Air Jordan 4 “What the” Looks On Foot

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The 30th anniversary of the Air Jordan 4 kicked into high gear this May when the “Bred” 4s with Nike Air returned for the first time since 1999. Yet those grails won’t be the only highly coveted Jordan 4s that release this year.

According to new reports from House of Heat, an Air Jordan 4 “What the 4” will drop this holiday season as rendered below.


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Expected to honor both the aforementioned 30th anniversary and represent all four OG colorways — “White Cement,” “Black Cement,” “Military Blue” and “Fire Red” — Jordan’s “What the 4” comes after the largely sought after “Top Three” Air Jordan 1.

A theme largely felt throughout Nike Basketball and Nike SB categories, the Air Jordan 4 “What the 4” helps the ideology shift to Jordan Brand releases.

The “Top Three” theme isn’t completely something else entirely, yet given this is an Air Jordan 4, it makes sense that it would represent four OG colors in lieu of any of number.

The release is rumored to take place on November 23. Jordan Brand has not yet confirmed the release nor the drop date. Stay tuned.

Air Jordan 4 What the

Release Date: November 23, 2019

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