Vans Links with Sweet Chick for Ode to Restaurant’s Favored Dish

Apr 18, 2019 | Darren Griffin |

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When you walk into one of Sweet Chick’s New York City locations, it’s easy to find the menu a bit overwhelming.

Stuffed with comfort-focused New American cuisine, among the menu favorites are the soothing (and filling) chicken and waffles.

Sweet Chick x Vans "Off the Waffle" Pack
Sweet Chick x Vans “Off the Waffle” Pack

In a collaborative partnership with Vans, the restaurant and American footwear brand pay tribute to the staple dish with budding Era and Slip-On iterations.

Playing on their own brand tagline, Vans smartly labels the pack “Off the Waffles” and utilizes its waffle outsole in the most fitting scenario possible. The upper highlights a light mesh fabrication alongside a griddled texture that works in tandem with the outsole.

Look for the Sweet Chick x Vans “Off the Waffle” Pack on April 20 at select Foot Locker locations.

Sweet Chick x Vans "Off the Waffle" Pack
Sweet Chick x Vans “Off the Waffle” Pack
Sweet Chick x Vans "Off the Waffle" Pack
Sweet Chick x Vans “Off the Waffle” Pack
Sweet Chick x Vans "Off the Waffle" Pack
Sweet Chick x Vans “Off the Waffle” Pack

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