2009
Nike Air Max LeBron VII
Flywire made the LeBron VII look fast on court, but a patent leather mudguard and Air Max support made them undeniable off court. The shoe served as the breakout model of the LeBron line and ranked reasonably well in regard to performance. While NBA endorsement may have not been as widespread as other models of note, the shoe played a prominent part in the re-popularization of the signature shoe.
Nike Kobe IV
LeBron’s style points weren’t enough to own the conversation. The Nike Kobe IV was radical to most, looking like a soccer shoe upon first glance. Its low top look was considered a risk for the demands and demeanor associated with a basketball shoe, but its Black Mamba endorsement was enough to intrigue wearers. An injury free season and title take home would hush all talks of how tall a basketball shoe should be.
