Retail Sneaker Expert Talks Kanye’s Effect on adidas Sales

Adidas is hot on retail and Yeezy is hot on resale, but is the latter effecting the former? StockX’s Josh Luber sat down with Neil Schwartz, Vice President of Market Insights and Business Development at SportsOneSource, who has been working in the biz all the way since ’99 to discuss exactly that. What’d he have to say about Kanye’s effect on the adidas brand at retail? Visit StockX to find out.

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