Reebok has introduced “Life is Classic,” a product story that involves and celebrates the Reebok Classic Leather for its versatility and timelessness. Reebok is making the Classic Leather a point of emphasis in Spring/Summer 2022 with a lineup of new narrative colorways and styles.
Reebok’s SS22 Classic Leather range features unique and fresh takes on the shape, feel, and design of the iconic silhouette such as the White Gum & White Grey, a clean and simple look with a gum or grey outsole, the 1983 Vintage, which is inspired by the OG 1983 CL colorway, using terry lining with a soft pegasus leather upper, Make it Yours, a new take on the iconic silhouette, using exaggerated overlays and unconventional branding, and more on the way.
“Classic Leather is one of Reebok’s most timeless sneakers that has cemented itself over the years as a true icon within the industry,” said Fionna McQueen, Senior Director of Classics Product at Reebok. “For Spring / Summer ‘22, we’re excited to reintroduce the Classic Leather and expand upon its legacy. The range of creatives we’ve partnered with to tell our ‘Life is Classic’ story help celebrate the silhouette’s special heritage, while redefining what it means to be a Classic today.”
Check out the editorial photos of the Reebok “Life is Classic” collection below, featuring TEMS, Lazarus Lynch, Lolo Zouaï, Ghetts, and Tsunaina below, all wearing different Reebok Classic sneakers mentioned earlier.
