In the past two years, the Metaverse has become a conversation of interest within the sneaker community. PUMA has become the latest footwear brand to step into the digital realm with its latest Metaverse web experience, Black Station.
During New York Fashion Week, the German athletic brand revealed its digital initiative that features exclusive NFTs with physical limited edition redeemable sneakers as part of the FUTROGRADE show. This interactive and immersive experience allows users to explore PUMA’s future and web3 activations.
On September 7, the first two portals of Black Station will reveal two particular offerings from the PUMA Nitro NFRNO “Black Station” series. Owners who minted a Nitropass have access to the two; one related to a physical product and one that grants access to a customizable shoe. Once the Futuregrade shoe concludes, each minter can access physical sneakers after they burned their product-claimed NFT.
See below and visit our Sneaker Release Page for more updates on upcoming kicks. Head over to the PUMA Black Station site for more information. For more sneaker-related news, lock into Nice Kicks.
PUMA Nitro NFRNO “Black Station”