PUMA Announces Solange as Creative Consultant & Introduces Girls of Disc Blaze Collection

Girls love Beyonce, but don’t forget about Solange. The singer, songwriter, producer and model has heavy influence on female pop culture, and she will now look to use her creativity to contribute to PUMA‘s Women’s Lifestyle department. Officially announced as the new creative consultant for the brand, Solange’s first assignment was to be the artistic director for the new “Girls of Blaze Disc” Collection. Featuring four unique versions just for the ladies of the iconic PUMA Disc Blaze that were inspired by the sights and sounds of Brasil, each rendition was created by an up-and-coming designer that was handpicked by Solange. Mark your calendar for the “Girls of Blaze Disc” Collection to release in February 2014, and keep streaming Nice Kicks for all of your sneaker news and information.