German titans in their own industries, Puma and Haribo, are collaborating once again for a new collection featuring the Puma Suede.
The Puma Suede comes in 3 colorways featuring a tonal red, green, and yellow with a translucent midsole. The Puma Suede insignia is in gold foil below the lace overlay with “HARIBO” debossed on the lateral heel. The tongue features a silhouette of a gummi bear with co-branding, and more gummi bears appear on the outsole, heeltab, and the hangtag. The collection also features two graphic tees and shorts with Puma and Haribo co-branding.
The Haribo x Puma Collection will drop on July 2nd on Puma.com, in-store at Puma NYC Flagship, and online and in-store at Footlocker.com and select Foot Looker Inc. Family of Brands locations (including Foot Locker, Champs, Footaction, and Eastbay). Check out the official images below and let us know what you think on Twitter and Instagram.
Haribo x Puma Suede
Release Date:July 2, 2021