Following the reports that Pharrell Williams, not Kanye West, has helped the brand increase their sales to the highest extend, the Virginia native is rewarded with his very own signature shoe.
Aptly titled the adidas PW ZX333, Pharrell debuted the new silhouette in a video on his Instagram. The style takes from the brand’s heritage-based ZX family, incorporating a lush teal palette with neoprene fabrication. This follows suit with Williams’ past collaborative releases – big color and inventive materials. It also makes sense that Williams would get his own shoe as he’s an intricate component of their success.
Stay tuned for more mews on the adidas PW ZX333.