“EQUALITY” has been the keyword for Nike in 2017 and the BETRUE campaign is very much an integral part of it. Designed for out athletes and allies alike, the collection this year is perhaps the best yet as it packs very nice makeups on the Nike Air VaporMax, Nike Flyknit Racer, Nike Cortez and Nike Air Zoom Pegasus 34.
Since launching the BETRUE collective in 2012, Nike has raised $2.5 Million for LGBTQ causes. Bravo. To add to that cause and/or just look fresh, preview this year’s collection below slated to hit Nike accounts on June 1st.
Nike BETRUE Collection
Release Date: June 1, 2017