Nike SB Signs Alex Olson

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The first 2nd-generation skateboarding pro has just signed with his third footwear brand. Following a contract with Vans and past ties to Lakai, Alex Olson is now a member of Nike SB. Alex adds to an already strong roster, bringing his own sense of style and knowledge of the culture. This endorsement includes both footwear and apparel, with Alex said to be working closely with both.

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