Nike will Relaunch Kobe Line on Kobe Day

During Nike’s 2023 fourth quarter earnings call, Nike CEO John Donahoe revealed that the Swoosh is planning to relaunch the Nike Kobe brand in conjunction with Kobe Day on August 24.

This is exciting news for ballers and Kobe fans alike as the signature sneaker line is championed for both its performance specs and its association with the Black Mamba.

After Kobe Bryant’s untimely passing in 2020, it was unclear if Nike would continue to produce the Kobe line, but in March of 2022, Vanessa Bryant announced that the Nike Kobe line would continue to live on as the Kobe Bryant estate agreed on a contract extension.

Not long after the new deal, the partners celebrated the extension by honoring the life of Gigi Bryant with the Kobe 6 Protro”Mambacita Sweet 16.” Since then, a number of Nike Kobe sneakers have appeared online with release date rumors following close behind.

Fans are looking forward to future grails like the Nike Kobe VI Protro “Reverse Grinch,” classics like the Nike Kobe 8 Protro “Triple White,” and maybe even some new silhouettes.

Nice Kicks will continue to update with further Nike Kobe developments. For more sneaker news and release dates, follow @NiceKicks on Twitter.

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