Li-Ning has revitalized their global offerings, expanding beyond their Chinese roots into the mainstream. One of China’s largest sportswear brands, the brand that sponsors basketball stars like Dwyane Wade and D’Angelo Russell has set out on “New Frontiers” for their Spring/Summer 2021 Collection.
Through this upcoming sportswear collection, the Chinese brand captures the essence of modern style. With the campaign shot in the desert, all of the attention is placed on the colorful footwear pieces. Silhouettes including the Mix-Ace, CRC Shadow, Ace 2, Xuan Kong, and Wu Xing II Qian will be appearing, of which encapsulate the full-circle of lifestyle, running-inspired, and performance basketball pairs.
The Li-Ning SS21 “New Frontier” Collection, including both footwear and apparel, is set to release in the coming weeks on Li-Ning’s website. How do you feel about the brand’s latest push? Let us know on social media.