Jordan CP3.IV Launch Event Recap

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“Quick can’t be caught.”

To coincide with the official unveiling of the Jordan CP3.IV, Jordan Brand held a special event for Paul’s fourth signature sneaker. Media members got the chance to test the newly-designed Jordan CP3.IV out on the court in a Jordan Brand Skill Challenge (similar to to the one formed during All-Star Weekend). Media members also participated in a Q & A with Chris Paul himself and Jordan CP3.IV designer Jason Mayden. The latter was teleconferenced in from Stanford University where he attends class. Paul and Mayden discussed the origin, inspirations and design process of the Jordan CP3.IV. Lastly, Jordan Brand supplied the media with a fresh pair of Jordan CP3.IV in addition to a ton of apparel. View detailed photos of the launch event below.

Jordan CP3.IV Black/Orion Blue
Jordan CP3.IV Black
Jordan CP3.IV
Jordan CP3.IV
Jordan CP3.IV
The evolution of Chris Paul's signature line: (From Left to Right) Jordan CP3.IV, Jordan CP3.III, Jordan CP3.II, Jordan CP
Chris Paul discussing the design aspects of the Jordan CP3.IV
Chris Paul talks about the Jordan CP3.IV
Chris Paul being interviewed about the Jordan CP3.IV
Chris Paul engages in Q & A with the media
Chris Paul discusses the Jordan CP3.IV
Jordan Brand designer Jason Mayden talks about the Jordan CP3.IV in a teleconference from Stanford University
Jason Mayden states that he was inspired by a Tokyo robot when designing the Jordan CP3.IV
Jordan Brand's treats to the media
Jordan Brand's treats to the media
Quick Can't Be Caught

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