Interview: Keith Hufnagel on HUF

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The man behind one of San Francisco’s favorite shops sat down with ESPN recently to discuss his status as a sneaker, skate and style front runner. Keith Hufnagel talks about how he ended up in the Bay, how he got started and his thoughts on the building of the HUF brand.

Hufnagel discusses the HUF team’s collaborations with Vans, Nike and Cons (RED), explaining of the latter: “…The money from the sales that Converse produces goes to give money to the Global Fund to buy anti-retroviral drugs for Africans living with AIDS.” Without giving too much away, Keith also gives us some insight on HUF products and what else to expect in the future.

Click here to read the complete interview.

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