For their first collaboration with Saucony, Footpatrol has created a silhouette that embodies the shop’s hot Soho location. The Footpatrol x Saucony Shadow 6000 “Only in Soho” was designed to represent the vibe of the site, so it was only right that the launch party was held at the shop. The collab was put on full display in a dimly lit room, equipped with “Only in Soho” DVDs and a peep show box. The “main show” came in the form of a light show projected onto the building above the store, which celebrated Soho’s history and culture in trademark neon.
After a lengthy delay to improve the quality of the shoe, the first Footpatrol x Saucony sneaker officially released this past Saturday, November 2nd. Get a photo recap below courtesy of The Drop Date, and then tell us what you thought of the unique launch event in the comment box.
