The latest colorway of the Under Armour Curry 4 is set to land in stores tomorrow. The grayscale “More Buckets” iteration is by many estimations the best colorway to date, and the brand has some innovative plans in place for its release.
This Friday, December 8, UA will host a series of head-to-head NBA 2K18 matches at its Baltimore headquarters featuring nine Twitch influencers. The three-on-three tournament will be live streamed from 4-8pm ET on the NBA’s Twitch channel. Even more exciting, the Curry 4 “More Buckets” will be available for digital purchase at the in-game Foot Locker. Players will have the opportunity to use virtual currency (VC) to cop the sneaker.
The Under Armour Curry 4 “More Buckets” will of course release in a more traditional manner, too. Pairs will be available at UA Brand Houses and at UA.com for $130.
Under Armour Curry 4 “More Buckets”
Release Date: December 8, 2017