COVID-19 has affected all of us in different ways. From our everyday routines to the global economy, the pandemic and its aftermath have been a handful.
In light of that, Vans has expanded its “Foot the Bill” initiative as the brand continues to dedicate its platform and resources to small businesses around the country. The initiative taps a handful of businesses and collaborates with a pair of kicks and a t-shirt. Net proceeds from each sale go directly to the collaborating business. The effort not only brings awareness but also creates a fun capsule for the businesses to profit from during these difficult times.
Take a look at the design from each participating small business below. The pairs are available over at Vans.com now with a message from the owners and more.
Vans “Foot The Bill”