Despite a disappointing season for the Golden State Warriors, Stephen Curry is still having the time of his life with more ahead of him. With his eyes set on next season and a lottery pick being added to the roster, not all hope is lost regardless of this season’s playoff-less run.
Under Armour and Curry are looking toward the future with the brand creating an umbrella brand for Curry himself. The deal will mirror the blueprint of what Michael Jordan and Nike created with Jordan Brand. The upcoming extension of UA could be the start of something refreshing and much needed. While official news about the deal is still up in the air, we get a look at the next chapter of the Curry line.
The Under Armour Curry 8 has surfaced (with the new logos as well). The all-white shoe gets treated in gold. The sock-like upper and extended heel is a clear direction that the Curry line is sure to continue with as the shooter continues to add to his legacy.
Take a first look at the latest signature model below. Keep it locked at Nice Kicks as we await official release information. In other UA news, learn more about the brand’s first-ever women’s basketball performance shoe —the Under Armour HOVR Breakthru.