Nike Hyperdunk 2010
Year: 2010
Key Endorsers: Dirk Nowitzki
The OG Hyperdunk was strong enough to last a whole summer and an NBA season to follow. In many ways, the Nike Hyperize was the spin-off sequel, garnering positive attention for design and campaign, but not scoring as strong in performance. In 2010, the franchise name came back with the Nike Hyperdunk 2010. Styling was similar to the ‘08 oddity, proving stronger and more streamlined when evolved. The glossy Flywire seen on the Kobe V was carried over on this model, making for a more flexible upper with less pinching. Zoom Air was also added to the forefoot.
Though not an icon on the level of Kobe Bryant, Dirk Nowitizki proved to be every bit elite, wearing the Hyperdunk 2010 during his triumphant ‘10-’11 season. Dirk beat the star-studded Miami Heat in a PE pair of Hyperdunk 2010s in the NBA Finals, capping off an incredible playoff run and his first title. He also received a Germany makeup for the prior summer’s FIBA play, though he did not participate.
Nike Air Max Hyperdunk 2010
Year: 2010
Key Endorsers: LaMarcus Aldridge, Carlos Boozer
Adding to team unity and catering to big men, the Hyperdunk 2010 also released in an Air Max assisted version. Such cushioning was designed to be built better for larger athletes that require more padding and response than Lunar Foam and Zoom Air technology provide. The model was bolstered with an ankle strap for added lockdown and support.
