Smiley Celebrates Its 50th Anniversary With A Footwear Capsule Collection

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Smiley, who you might know better as the iconic smiley face logo, is celebrating its 50th anniversary with a capsule collection featuring over 50 collaborations across fashion, footwear, and more.

The collection was developed with renowned graffiti-artist Andre Saraiva and Colette Creative Director Sarah Andelman and pays homage to how Smiley has spread positivity over the past 50 years.

On the footwear side, brands such as Reebok, Palladium, Aigle, Havianas, and Joshua Sanders, have each put their spin using Smiley on their respective boots, sneakers, loafers, and flip flops.

The Smiley 50th Anniversary collection is available now on each designers’ retail websites with it hitting and Nordstrom stores starting on March 4th. Check out the photos of the collection below and for all the latest drop dates, head over to our Sneaker Release Dates page.

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