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After joining New Balance last month, Shohei Ohtani stars in the latest New Balance “We Got Now” campaign. This is the 2x MLB All-Star’s first global campaign with the New Balance family and marks the start of his deal with the Boston-based sportswear brand.

As the newest New Balance ambassador, Ohtani kicks off the “We Got Now” campaign that will also feature other New Balance ambassadors throughout the year including Coco Gauff, Sydney McLaughlin-Levrone, IU, and more.

New Balance uses their powerhouse roster for the “We Got Now” campaign to showcase the confidence that comes from those bold enough to embrace the present and the possibility of “the now.”

“We Got Now” celebrates the spirit of the present moment, something that I feel passionate about in my career and in my life. When we are living in a world that’s future-focused and increasingly uncertain, now is everything.

Shohei Ohtani

The latest installment of the “We Got Now” campaign will launch in Japan with the World Baseball Classic and around the opening of Major League Baseball in North America. To see it for yourself, visit and New Balance’s social media channels.

For more sneaker news and release dates, follow @NiceKicks on Twitter.

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