The upcoming range follows the announcement of Dapper Dan becoming the brand’s ambassador as part of PUMA’s “The Collective.” Paying homage to ‘80s hip-hop culture also acts as a throwback to when Dapper Dan opened his NYC boutique.
The luxury athleisure looks feature knitted materials, tailored styles, and an eye-catching color scheme, making the items easy to transition from day to night. Further elevating the looks is a co-designed monogram print dubbed “Rudagon,” inspired by legacy logos and luxury prints, as well as “DDP” representing the initials of both parties.
Included in the PUMA x Dapper Dan Collection is the T7 Track Suit, a blue velour T-shirt, and the PUMA Clyde, which is additionally embellished with rhinestone detailing.
PUMA x Dapper Dan Collection/PUMA