TEAM TARGET
Roster: Guilherme Lemes, Jesus Garate, Jared Fiorovich and Shaun Kosoy (CMF)
Friday was all about feedback and meeting new people. My classmates and I worked on our six newest concepts as we are getting closer to the final product. As our projects evolve, our design brief changes as well. We also received many visitors from different companies like Nike, Adidas, Jordan and Under Armour. I talked to several designers from those brands and listened to their opinions on my design progress. I found it interesting how they all had different attitudes and personalities, but at the same time they follow similar design philosophies. They also helped me form a strong decision for my next step in this project. The best part is that they chose the one concept that I had the most interest in. This concept is inspired in the art of origami. I want my consumer to have the opportunity to paint and customize his shoe with paint or markers, but I also want to use the origami inspiration to create a shoe that can be also physically customized. This includes folding the upper or breaking the upper surface apart. I am still working on the next variations inspired on the art of origami. I think this new concept has a great opportunity to bring the customization culture of shoes to another level, so all I have to do now is to find the “one” way to achieve this goal.
Another day, another set of ideas. Edmund explaining how to use inspiration and your design story as inspiration to find the right colors for our projects. My desk, my wall, my work.
