On Christmas Day reigning NBA MVP Kobe Bryant celebrated breakthrough innovation with a festive flair by unveiling a special Nike iD designed “Christmas” Nike Zoom Kobe IV. The day also marked the first day that consumers can visit Nike iD to create their own version of the Zoom Kobe IV.
From now until February 1, 24 pairs of the Nike Zoom Kobe IV will be sold daily on Nike iD. After February 1, the Zoom Kobe IV will be available in normal capacity on Nike iD. The Zoom Kobe IV offering marks the first time that a signature Nike basketball shoe is available for customization on Nike iD before it is available at retail. We posted this video last week in a shortened version, but here is the full version with better shots of the Nike Zoom Kobe IV (and the Yeezys too).