Nike To Be a Presenting Sponsor for FIBA’s New 3-on-3 Tournament

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Nike, one of the official sponsors of the International Basketball Federation, has agreed to a multi-year agreement with FIBA this week. The two have agreed to terms on a 3-on-3 basketball tournament that will tour the world at six cities, S?o Paulo (July 14-15); Vladivostok (July 21-22); New York (Aug. 18-19); Istanbul (Sept. 1-2); Madrid (Sept. 8-9) and Miami (Sept. 22-23). Winners of each age group will have a chance at the $12,000 cash prize. Stay tuned to Nice Kicks for additional specifics and dates.

Source: Sports Business

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