In 2010, Nike Elite Socks took the basketball and sneaker world by storm. Now, four years later, the brand has updated the popular pairs with a new technology that allows designs that feature high-definition graphics and a myriad of vivid colors free of image distortion or fading. The Nike Elite Digital Ink printing process is a proprietary technology that looks to change the sock industry once again, with lasting colors that keep up with the bright colors of modern sneakers. Rolled out with the Nike Elite Digital Ink “First Edition” Sock, the seen makeup features a mix of magenta, cyan, yellow and key black in an array of patterns. Nike Elite Digital Ink socks will directly go along with notable sneaker drops and special moments going forward, but you can get one of the 2,014 pairs of the “First Edition” design when they release on June 21st.
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