The Custom Everyone is Talking About Spans Brooklyn to Bethlehem

Oct 11, 2019 | Ian Stonebrook |

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Made in the Mecca of sneaker culture, the famed Nike Air Max 97 “Jesus Shoes” Custom by MSCHF was born in Brooklyn and has become a viral sensation.

While many custom kicks pull in inspiration from all corners of culture, these have taken storytelling to a whole new level.

Inspired by the passage of Jesus walking on water in Matthew 14:25, this pair pulls actual water from the River Jordan and places it in the full-length Air sole. Nods to the scripture, a crucifix debray and customized tagging complete these kicks.

Originally launched on October 8th, it’s said that pairs sold out in a minute.

Pairs have hit StockX for big bucks.

Source: Hypebeast

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