Two of New York’s best come together for the KITH Fall 2022 Collection. Comedian and Queens College alumni Jerry Seinfeld stars in the collection’s campaign, directed by none other than his fellow New Yorker, Ronnie Fieg. For Fall 2022, Fieg focuses on the brand’s ongoing Classics Program, as well as other original apparel and accessories by Kith. This season also offers a handful of limited-edition capsules from New Balance, Clarks Originals, New Era, DS & Durga, and more.
Kith embarks into new product categories and fabric executions for Fall 2022. The collection includes a range of leather apparel crafted in Italy with a custom debossed paisley pattern, mohair leopard print cardigans, colorblocked wrinkle-nylon hybrid jackets, multi-striped woven chenille jackets, flocked denim to create a velour hand-feel, and a range of sherpa outerwear.
As seen on Seinfeld, the elevated pieces are styled with Kith’s Fall Classics that include double-knit suiting, satin varsity jackets, and an assortment of heavyweight fleece sets. Fieg adds a personal touch to the campaign as the Nikes that Seinfeld is wearing are actually from Ronnie’s personal archive. Fieg personally chose the pieces from his archive and made sure to include Kith-specific releases such as the F&F AF1 and Maestros with Scottie Pippin.
As far as Fall 2022 footwear goes, Kith will be expanding its New Balance Made in USA 990V lineup using the 990V2 and 990V3. Both models will be offered in color palettes that complement the Kith Fall 2022 seasonal collection.
Additionally, Ronnie Fieg and Clarks Originals create a new installment of 8th St, which features two new colorways of the Breacon silhouette. Covered in tan and olive tones, the shoes are crafted with nubuck and sit atop a Clarks classic crepe outsole. Co-branded elements are seen on the tongue, fobs, and interior.
Along with the aforementioned footwear, Kith calls upon another one of its long standing partners, Russell Athletic. The duo created a collegiate capsule in honor of The City University of New York (CUNY), Queens College, and Brooklyn College. Since the 1920’s, Russell Athletic has been providing heritage apparel for colleges and universities across the country. Russell Athletic’s involvement adds an air of authenticity to the Kith-designed varsity jackets, hoodies, crewnecks, sweatpants, and tees — which feature bold Queens branding. Kith’s non-profit organization, The Kinnect Foundation, is working with CUNY for their ongoing scholars program and has awarded grants to both Queens College and Brooklyn College for future scholarship opportunities.
The KITH Fall 2022 Collection will be available beginning Friday, September 9th. To purchase, visit a Kith flagship store, the Kith App, Kith.com (11AM EST), or EU.Kith.com (11AM CET). Take a look at the campaign below and follow @NiceDrops on Instagram.