It’s a big day for the Three Stripes. Model Kendall Jenner has just announced via her IG page that she has joined the adidas family. Already having family at the company in the form of her brother-in-law, Kanye West, this is a major move for the momentous brand.
Currently, the Three Stripes boast talent such as West, Pharrell Williams, Pusha-T and Rita Ora to name a few. A model by trade, Kendall will be a natural fit in campaigns that showcase both footwear and apparel while her high profile outside of work will see her casually catapult the Stripes alongside her famous fam and friends.
Congrats to Kendall and adidas. Keep it locked to Nice Kicks for more details on this partnership.
Lead image by AFP via Zimbio