Fashion and gaming are once again joining forces, this time seeing Gucci Town, Vans World and Roblox colliding for a special scavenger hunt.
The upcoming Gucci Town x Vans World collaboration will allow players to cross between both “worlds” in order to access special items in the Metaverse. During the special scavenger hunt, players can transport between Gucci Town and Vans World via a series of shoeboxes which enable them to hunt for swatches. The goal is to find all of the missing pieces, which will then grant the player either a shoe or skateboarding backpack to style their Roblox character. The items are injected with both Gucci’s design cues and Vans’ iconic checkerboard pattern. Moreover, Gucci Vault “stores” will also hold virtual editions of the physical footwear collab.
The Gucci Town x Vans World scavenger hunt is running now on Roblox and will end on May 13. Make sure to follow @nicekicks for all the latest sneaker news.
Gucci Town x Vans World