Burn Rubber x New Balance 577

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The Burn Rubber x New Balance 577 is ready to rumble, paying tribute to the great Joe Louis. Brown and black leather detail this premium pair, capped off by gum bottoms. While the sneakers are exquisite, the real story lies in the packaging. Back in his youth, Joe Louis attended violin lessons. His mother sacrificed the little money she had, paying 50 cents a lesson for Joe’s would-be music career. Once introduced to boxing, Joe would hide his gloves in his violin case in an effort to not upset his mother. This monumental move and the impact it had on his city of Detroit provides inspiration for the latest Burn Rubber x New Balance collab, scheduled to release on November 16th at 12 AM EST at shop.burnrubberdetroit.com.

Burn Rubber x New Balance 577

November 16, 2013

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