words // Nick DePaula:
With the Thanksgiving holiday approaching, New York Knicks star and Jordan Brand signature athlete Carmelo Anthony recently looked to make his mark in the community, and helped out hundreds of local families by providing both food and supplies to those in need.
Through his Carmelo Anthony Foundation, Melo partnered with both Feed The Children and Avon products, and hosted 800 families last week at the World of Life International Church in the Bronx for a massive giveaway.
Each family was personally handed a 25-pound box of food for the holiday week, along with a 10-pound box of home goods like shampoo and lotions, and even some Melo-branded t-shirts.
He’s been doing a Thanksgiving-related giveaway each year he’s been in the league.
“We do it every year. This is the big one for me,” Melo told NBA TV’s Inside Stuff. “I get a chance to give back to the community, touch the people and talk to the people.”
“Carmelo talks to everyone, he’s so engaging and there’s so many happy people here today,” beamed Wendy Henderson, Feed The Children’s Senior Director. “It’s just a great feeling.”
For Anthony, who was born in the Red Hook region of Brooklyn, and later on grew up on the tough west side of Baltimore, he’s lived through the struggle that families like his had to endure.
“I’ve been there,” Anthony told ESPN’s Ian Begley. “I have family in these boroughs and I know what it’s like. I know this seems minute, but this is big.”
Much respect Melo, and we’ll be happy to share more bright moments from the footwear world’s biggest stars that are Bigger Than Sneakers.