adidas Rings in Chinese New Year With Festive UltraBoost 2020

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Next month will be packed full of celebrations. Along with Valentine’s Day, Chinese New Year will also come into play in mid-February. To celebrate, adidas is once again set to release a special range that pays homage to the Lunar New Year, including this ultra-sleek UltraBoost 2020.

The forthcoming adidas UltraBoost 2020 “Chinese New Year” arrives in a “Core Black,” “Gold Metallic,” and “Collegiate Purple” color scheme. “Core Black” dresses almost the entirety of the silhouette, while a mix of graphics filled with auspicious symbols and creatures from Chinese culture are spotlighted on the rear. Rounding out the final details are iridescent Three Stripes branding, a red heel tab, and a black Boost-assisted midsole and matching outsole.  

The adidas UltraBoost 2020 “Chinese New Year” is currently available via adidas AU, while a stateside drop is expected later this month. Retail is set at $180. Keep it locked here for more details when they surface.

adidas UltraBoost 2020 “Chinese New Year”

Colorway: Core Black/Gold Metallic-Collegiate Purple
Style #: GZ8988
Release Date: Available now (Australia); TBA (US)
Price: $180

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