Wanting to create the perfect shoe for runners in Paris, New York City, Shanghai, Tokyo, London and Los Angeles, the adidas SPEEDFACTORY AM4 is the result of running data given to the three stripes from athletes in those six cities. Each city will get a specific shoe and the first iteration to be released will be the London edition.
Featuring BOOST technology, the adidas SPEEDFactory AM4 “London” sports a mainly white colorway with blue and turquoise accents. A black outsole and adidas branding near the toe completes the simple yet stylish look.
This London-themed iteration of adidas SPEEDFACTORY AM4 will only be released in-store at adidas in London on October 26. And if you are bummed by that, don’t fret, other city-specific versions of the adidas SPEEDFACTORY AM4 will be releasing in the near future.