adidas & Peloton Announce Official Partnership

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adidas and Peloton officially announce their partnership. The timing of the Three Stripes and the interactive fitness program collaboration comes a year after the pandemic shut things down and led to the Peloton momentum to reach unparalleled heights.

I’m proud to announce our partnership with Peloton, the leading interactive fitness platform. Together we see great potential to surprise and delight our highly engaged communities by multiplying the power of both brands in a number of exciting ways.

Our shared values around well-being, inclusivity and community provide an incredible foundation and we look forward to bringing these brands together.

Aimee Arana, adidas GM Global Training

Keep it locked on Nice Kicks for more developments on the exciting partnership.

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