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This Day In Sneaker History

This Day in Sneaker History: LeBron Signs Record-Setting Deal with Nike

This Day in Sneaker History: LeBron Signs Record Setting Deal with Nike

Ten years ago today, LeBron James was made the crowned prince of Nike at only 18 years old. Reigning now as the king of hoops and an ambassador of sportswear, James made history in 2003 with his record setting $93 million contract. While the seven-year deal was certainly fruitful for Nike and LeBron, some sneakerheads would say that it really started kicking in the last year when the Air Max LeBron VII released. In 2010, LeBron and Nike inked another seven-year contract with payment details undisclosed, but estimated at $15 million a year. Since LeBron signed with Nike ten years ago today, what has been your favorite LeBron shoe and commercial? Tell us in the comment section.

image via Nike Talk

This Day in Sneaker History: Michael Jordan Plays Final Game in Air Jordan 18

This Day in Sneaker History

Ten years ago today, Michael Jordan stepped off the NBA hardwood as basketball’s best. At 40 years of age, MJ hung up his sneakers after playing all 82 games of

This Day In Sneaker History: Michael Jordan Hits “The Shot” in ’89 NBA Playoffs

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Do you remember this moment? Better yet, do you remember which shoes he wore?

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This Day In Sneaker History: David Robinson Scores Career High 71 Points

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71 points? In the Nike Air Unlimited?

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This Day In Sneaker History: Michael Jordan Scores 63 Points in the ’86 NBA Playoffs

MJ 63 Points Lead

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There aren?t many NBA players who can score 63 points in a game, yet alone a playoff game against one of the NBA?s greatest teams, the ?86 Boston Celtics. On

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This Day In Sneaker History: Michael Jordan’s Game-Winning Shot in ’82 NCAA Final

Basketball - NCAA Tournament - North Carolina vs. Georgetown.

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30 years ago on this very day…

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This Day In Sneaker History: MJ Returns to the NBA in “Chicago” Air Jordan 10

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Where were you when this happened?

This Day In Sneaker History: Allen Iverson Crosses Michael Jordan in Reebok Question

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Do you remember this? Is this one of the best crossovers ever?