After getting our first look at the Nike LeBron X "Must Be The Honey" iD from various recipients yesterday, now the campaign cover boy has
The LeBron X is the tenth in the signature line of LeBron James shoes and the fourth designed by Jason Petrie. Since Petrie took the reigns of the design of the LeBron line, he has employed Air Max as the primary source of cushioning. The LeBron 9 saw a balance of forefoot Zoom Air and heel Max Air, but the LeBron X is the first LeBron shoe to feature a full length visible Zoom Air. LeBron James is no stranger to Zoom in his series seeing Zoom Air from the Air Zoom Generation, all the way to the Nike Zoom LeBron VI. Full length visible Zoom Air will definitely make the LeBron X stand out from the rest of the line.
A bit of controversy surrounded the LeBron X shoes prior to its release when a false report was released that the shoes were going to cost a whopping $315. Some simple fact checking would have saved face for many media outlets in that only the Nike+ version of the LeBron X will cost $290 and other versions without the Nike+ system will cost $190.
The first LeBron X release date is set for September 29, 2012 with many future release dates to follow.
Like with prior models, a low top offering was made in the summer for the Nike Air Max LeBron X Low.