Le Coq Sportif

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Report: Joakim Noah and Le Coq Sportif at Odds Over Former Shoe Deal

Chicago Bulls All-Star Joakim Noah has many things in common with his tennis legend father, but sneakers aren't one of them. Joakim's old man Yannick famously donned Le Coq Sportif footwear over his illustrious athletic career, leading his son to follow in his footsteps with the French brand when he entered the league in 2007. Despite the brand's designs having the look more synonymous with a luxury model, Joakim wore the line faithfully for seven years before signing with adidas. That move now makes more sense, since this year's NBA Defensive Player of the Year is now suing Le Coq Sportif. According to TMZ, Noah is blaming the brand for inflaming his ongoing plantar fasciitis foot injury that caused him to miss games last season, as well as claiming they didn't pay up more than $1.65 million of his 6-year $6 million deal. In the suit, the former Florida Gator says that shortly after he signed, LCS shut down its U.S. offices and fired his rep, and also suddenly stopped paying him in 2013. Drop a line with your thoughts in the feedback space below, and keep streaming Nice Kicks for any future developments.