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Nike LeBron Six “Chalk” Commercial

LeBron James and the Cavaliers started off the season with an L against the defending champs last evening while wearing his sixth signature shoe - the Nike Zoom LeBron Six. Weiden + Kennedy put together a new 15 second spot that we should be seeing airing soon illustrating LeBron’s influence many with his signature toss of chalk before game time.

Category: Lebron, Nike Basketball October 29, 2008

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31 Comments »

  1. Is that Weezy?

    Comment by Swood — October 29, 2008 @ 10:11 pm

  2. yes it izzz

    Comment by birdmandaddy1 — October 29, 2008 @ 10:26 pm

  3. Hmm, this will be banned. Everyone knows that Lil Wayne is clapping coke. Nice one Lebron. Almost had us fooled!!!!!!!!!

    Don’t do drugs kids

    Comment by BK-BIG-JAY-718 — October 29, 2008 @ 10:39 pm

  4. ^ lol. I thought Wayne was bigger on the purp than the white though.

    Comment by Nice Kicks — October 29, 2008 @ 10:41 pm

  5. But seriously, I winder why he stopped doing ”The Lebrons” ads. Those were up there with the Lil penny commercials.

    Comment by BK-BIG-JAY-718 — October 29, 2008 @ 10:42 pm

  6. I very much agree. I would really like to see that series return.

    Comment by Nice Kicks — October 29, 2008 @ 10:44 pm

  7. Maybe he got ”too big” for us

    Comment by BK-BIG-JAY-718 — October 29, 2008 @ 10:50 pm

  8. Wezzy told ya, “He couldn’t feel his face cause he was on that white girl”

    Comment by Whoop Dat Trick — October 30, 2008 @ 12:16 am

  9. lil man messed up the commercial

    Comment by JoseBronX — October 30, 2008 @ 3:34 am

  10. “illustrating LeBron’s influence many with his signature toss of chalk before game time.” what? sorry my friend but jordan started that a long time ago. i believe he also started the trend of baggy short. matter of fact he put the game on blast. im not hatin on lj but mj put the game on blast.

    Comment by the_relentless_1ne — October 30, 2008 @ 5:34 am

  11. cornershop featuring justin warfield

    Comment by dopasaurus — October 30, 2008 @ 7:56 am

  12. I don’t get why lil wayne would be in the commercial period. If anyone i would think it would be jay z or kanye. anybody know the significance behind having lil wayne in the commercial??

    Comment by DBone — October 30, 2008 @ 8:11 am

  13. “illustrating LeBron’s influence many with his signature toss of chalk before game time.” what? sorry my friend but jordan started that a long time ago. i believe he also started the trend of baggy short. matter of fact he put the game on blast. im not hatin on lj but mj put the game on blast.

    Comment by the_relentless_1ne — October 30, 2008 @ 5:34 am

    jordan started the baggy short? you ever heard of the fab five? before them no one wore baggy shorts or black socks

    Comment by gabrielo — October 30, 2008 @ 8:52 am

  14. Is that coke Li’l Wayne is throwing up into the air?
    He looks pretty happy … I dunno’ about this one …

    Comment by igotthatfire247 — October 30, 2008 @ 9:10 am

  15. I always associated the chalk toss with garnett. I don’t believe he was first, but it was always part of his game. He did it as a rookie. I even seen his Beyond the Glory documentary and he did it in a Nike camp. (Ronnie Fields, Allen Iverson, Samaki Walker, Jahidi White, Ron Mercer, Lorenzen Wright, and Raef Lafrentz were also some big names at that camp.)

    And the FAB FIVE in Michigan def started the baggy shorts thing. Jordan was famous for rocking his unc shorts under his uniform.

    Comment by Marque — October 30, 2008 @ 9:58 am

  16. What’s the name of this song, I know I’ve heard it, but I can’t seem to remember the title or artist.

    Comment by Bcap — October 30, 2008 @ 11:10 am

  17. ^^^candyman by cornershop w/ justin warfield^^^

    Comment by dopasaurus — October 30, 2008 @ 11:39 am

  18. K.G. rip-off.

    Comment by jt — October 30, 2008 @ 4:36 pm

  19. nice commercial

    Comment by greenmaker24 — October 30, 2008 @ 6:32 pm

  20. Kevin Garnet is the one who started doing the HAND CLAP..Lebron just took it global in China this summer! BLOW THE WISTLE!!

    Comment by Cjbangin — October 30, 2008 @ 8:07 pm

  21. What does weezy have on his feet????

    Comment by ??? — October 31, 2008 @ 12:53 am

  22. # 3 and # 15

    please re-read….tooo funny tooo true

    Comment by C Rod — October 31, 2008 @ 3:10 pm

  23. # 21 didn’t nick kicks just do a review on l Wayne wearing Supra at some award show….NIKE…wtf

    Comment by C Rod — October 31, 2008 @ 3:13 pm

  24. Lil’ Wayne in the new LeBron James Nike commercial shows how the basketball and hip-hop culture fusion time period born in 1984 that is known now as The “Dunkadelic-Era” In America, 1984-Present continues to be popular with major sneaker companies. The “Dunkadelic-Era” will be celebrating its 25th Anniversary during the year 2009 (1984-2009).

    Comment by Dunkadelic TV — November 28, 2008 @ 2:50 am

  25. So what shoes is Weezy wearing than??

    Comment by sam — November 29, 2008 @ 9:31 am

  26. it woulda been much cooler if it was Game and Kobe

    Comment by Jeff — December 2, 2008 @ 11:33 am

  27. 1) Wayne doesnt even throw chalk in the air. He just smiles and brushes of the kicks. Associating a rich rap artist is coke? Very cliche.

    2) Why wouldnt LeBron want Wayne in his commercial? He’s only one of if not thee most popular rapper out and is socially accepted as that.

    and 3) I wanna know the shoes too but yeah Wayne does usually rock Supra

    Comment by Mk — December 2, 2008 @ 6:24 pm

  28. Found it: Waynes shoes are Supra’s. Muska Skytop, Black Croc/Suede.

    Comment by Mk — December 2, 2008 @ 6:28 pm

  29. mk you do realize how stupid u sound when there is a nike check on the side of waynes shoes

    Comment by me — December 7, 2008 @ 6:37 pm

  30. weezy is sporting the all black lbj’s

    Comment by alex — December 11, 2008 @ 9:42 pm

  31. Garnett has been doing the chalk toss for more than a decade - he may not have started it, but he was way ahead of Lebron with it as a pre-game ritual. This whole Nike campaign is garbage.

    Comment by Mike — December 25, 2008 @ 8:41 am

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