words // Gregory Williams:
Looking to further strengthen its ties to the running community, adidas has partnered with Spotify to launch its brand new interactive adidas go app for iPhone users to enjoy. The first running app that uses the iPhone’s accelerometer to instantly match a runner’s favorite music to their workout, adidas go calculates the user’s stride rate to automatically identify and play tracks with matching beats per minute from Spotify’s massive music library.
Looking to provide runners with a unique and acoustic upgrade to their running experience, adidas go also allows runners to explore new music while they are on the go by streaming Spotify tracks that match the runner’s interests. Upon completion of a workout, users will have the option of not only reviewing and saving their stats and music, but can also share their results on Facebook, Twitter and Instagram. Exclusive to iOS only, the adidas go app will be available for download, via the Apple App Store, on April 10th.
adidas go App
