Puma continues to look towards the future without forgetting its storied history as the new and old school blend progresses on the Puma Wild Rider series. The Rider series traces back to the ‘70s and almost 40 years later its legacy continues on with the Wild Rider Dazed. Like the city that never sleeps, don’t sleep on the Puma Wild Rider.
The Puma Wild Rider is as eclectic as your style, coming in a bevy of colorways and using a mix of nylon for its breathability and weight and suede and leather overlays to bring a premium look and touch. The Formstrip is seen on both the lateral and medial sides, using different patterns and colors for a unique and stylish take on the logo.
Moving down to the midsole, the concave circles on the midsole and contrasting outriggers are more design tributes of the past Rider silhouettes, once again merging history with the present. IMEVA foam is utilized for comfort that can withstand daily use and takes a futuristic shape without losing its design history. Whatever the move is, whether it’s a night out on the town or just another day at the job, the Puma WIld Rider Dazed is made to make a statement without sacrificing comfort and elegance.
The Puma Wild Rider Dazed is set to drop on Puma.com in the near future with an MSRP of $100. Check out the editorial shots below and stay tuned to Puma’s Launch Calendar for any updates.
