This Day In Sneaker History

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This Day in Sneaker History: Spike Lee’s “Do the Right Thing” Releases in Theaters

Spike Lee is a documented sneaker and Jordan Brand fanatic, and his classic film Do the Right Thing is significantly connected to the culture. Today marks the 25-year anniversary of the movie's theatrical release, and we're taking a look back at its historical connection to sneakers. Many memorable models were spotted in the movie, including Bo Jackson trainers and the Air Jordan 4, but the blockbuster contunues to inspire Jordan Brand silhouettes and style codes. Other than gracing Spike Lee's personal Jordan Spizike, the blue and yellow theme has also been featured on the Air Jordan 3 and last year's Air Jordan XX8, as well as many other customs and secondary sneakers. Get a look at some of the DTRT Jordans below, and tell us your Do the Right Thing sneaker stories in the feedback space underneath.
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This Day in Sneaker History: Michael Jordan Wins First Championship

Before he won six NBA Championships, Michael Jordan had to break through and get his first. 23 years ago today, MJ and the Chicago Bulls captured their first ever Larry O'Brien Trophy in the 1991 Finals by beating Magic's Lakers in Los Angeles. Wrapping up the series with a gentleman's sweep in five games, Jordan celebrated in his red away jersey and the Air Jordan 6 Black/Infrared. Scoring 30 points and being named The Finals MVP, the GOAT kicked off his Champagne & Cigar craze and catapulted into a three-peat, and ultimately six rings in eight years.
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This Day in Sneaker History: Michael Jordan’s Flu Game

Basketball is a team sport, but few single player performances stand out more than Michael Jordan's Flu Game. While MJ's 38 points, 7 rebounds, 5 assists and 3 steals were far from shabby, it was his will to win and play through debilitating flu symptoms that made this game the stuff of legends. Instantly iconic, the performance still holds weight 17 years later.
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This Day in Sneaker History: Michael Jordan Switches Hands Mid-Air Against Lakers

23 years ago today, Michael Jordan pulled off one of the most memorable moves of his career. In only his second NBA Finals game, MJ and his Chicago Bulls were up on Magic Johnson's Lakers by over 20 points in the fourth quarter. Although the game was already decided, MJ wasn't done leaving his mark. Pushing the ball on a fast break, Jordan rose up for what looked like another highlight dunk, but suddenly, and swiftly, he switched hands in mid-air to finish with a Marv Albert-approved spectacular layup with his left. What may be even more impressive than the single play was the fact that it was his 13th straight bucket. That streak still stands as an all-time playoff record. Scoring a game-high 33 points and going on to average 30+ with 11 assists, Michael Jordan went on to win his first NBA Championship in the Air Jordan 6. Reminisce with the sights and sounds of MJ's spectacular play from 23 years ago today below, and keep flying to Nice Kicks for everything sneakers.
This Day in Sneaker History: LeBron Signs Record Setting Deal with Nike

This Day in Sneaker History: LeBron Signs Record-Setting Deal with Nike

Ten years ago today, LeBron James was made the crowned prince of Nike at only 18 years old. Reigning now as the king of hoops and an ambassador of sportswear, James made history in 2003 with his record setting $93 million contract. While the seven-year deal was certainly fruitful for Nike and LeBron, some sneakerheads would say that it really started kicking in the last year when the Air Max LeBron VII released. In 2010, LeBron and Nike inked another seven-year contract with payment details undisclosed, but estimated at $15 million a year. Since LeBron signed with Nike ten years ago today, what has been your favorite LeBron shoe and commercial? Tell us in the comment section. image via Nike Talk