Under Armour

Video: UA Basketball Goes Behind the Scenes in NOLA with Stephen Curry

Screen shot 2014-03-18 at 11.53.28 AM

Stephen Curry‘s first foray at the All-Star Weekend festivities were well documented as we get a behind-the-scenes look, courtesy of Under Armour Basketball. Taking viewers through an inside look at

Wear Test: Under Armour Anatomix Spawn Review


Pages: 1 2

Under Armour burst onto the performance basketball footwear scene in the fall of 2010 with a shoe called the Black Ice and a young, free-spirited point guard named Brandon Jennings, endorsing it. The Black Ice wasn’t the greatest performance shoe we had ever seen, but UA’s first attempt at a basketball shoe surely didn’t fall on deaf ears.

Pages: 1 2

Under Armour Unveils Nitro Low Speed Cleats for NFL Playoffs


Pumped up for the postseason, Under Armour rises to the occasion with a slew of Nitro Low speed cleats for each NFL team in the playoffs this year. From the Packers to the Broncos, no team is omitted from the selection. First seen on the nation’s best prep athletes at the Under Armour All-America Football Game, the cleat is outfitted in the brand’s CLUTCHFIT material, providing superior lockdown and support. You can look forward to this foolhardy footwear releasing April 1st at Under Armour retailers for $85 each.

Under Armour Anatomix Spawn “Away” Stephen Curry PE


Seen on the feet of Stephen Curry himself, we get a detailed look at the Under Armour Anatomix Spawn “Away Stephen Curry PE ahead of its February 2014 release. With royal blue draped over the fuse upper, taxi comes in to provide help on the accents, coinciding with the Golden State Warriors color scheme. February of next year is the target month for these kicks to drop, so stay tuned to Nice Kicks for updates.

Under Armour Announces Acquisition of MapMyFitness


Under Armour announced a $150 million purchase today. Originating as a performance apparel line in 1996 with their moisture control clothing and expanding into the athletic footwear industry in 2006, Under Armour has always made progress a focal point. Their newest addition pushes the brand into yet another avenue, with the bold acquisition of MapMyFitness. Reaching over 20 million registered users, MapMyFitness is an open platform that seamlessly integrates more than 400 fitness tracking devices and sensors via GPS to provide users with the ability to map, record and share their workouts. Flagship brands MapMyRun and MapMyRide contribute to one of the largest fitness communities in the world, which will position Under Armour at the forefront of sports and technology and continue to improve how athletes train and perform.

Under Armour Anatomix Spawn “Elite 24″ Detailed Images


Worn during the Under Armour Elite 24 and now also rocked by one of the NBA’s elite, the Anatomix Spawn is quickly gaining traction on the hardwood. The tech specs

Under Armour Officially Welcomes Stephen Curry to Basketball Roster

Under Armour Officially Welcomes Stephen Curry to Basketball Roster

Last week, it was reported that Stephen Curry had joined Under Armour. Today, the two parties made it official as Under Armour welcomed the Golden State guard to their hoops

Stephen Curry Reportedly Leaves Nike for Under Armour

Stephen Curry Reportedly Leaves Nike for Under Armour

At only 25, Stephen Curry has risen to the ranks of the NBA’s most elite guards. The Davidson sensation has continued to come into his own in Oakland, helping lead