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Li-Ning Way of Wade 2 in New Orleans

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Li-Ning and Dwyane Wade celebrated the Li-Ning Way of Wade 2 in New Orleans during All-Star Weekend. Peep the video to hear Wade’s take on the latest shoe from Li-Ning

Breaking Through: The Influx of Chinese Brands in the NBA

Breaking Through: The Influx of Chinese Brands in the NBA

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This NBA season has been filled with memorable Kicks on Court moments. One of the more interesting observations, however, has been the increased presence of Chinese footwear. In the 2013 NBA Finals, there are four players, including superstars Dwyane Wade and Tony Parker, who lace up sneakers from Chinese brands Li-Ning and PEAK. It seems that Chinese brands are beginning to gain traction, and with more and more players lacing up PE versions of sneakers, it is only a matter of time before one of these brands snag at least one more megastar. As we take a look a the Breakthrough of Chinese Brands in the NBA, one can only project who the next star will be.

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What We Can Expect from the NBA Finals Regarding Sneakers

What We Can Expect from the NBA Finals Regarding Sneakers

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The 2013 NBA Finals start tonight. The Miami Heat and San Antonio Spurs face off for the Wade Trophy, and all eyes will be glued to the game. As sneaker fans, we are excited to see what will be on the feet of the players involved. There is always something special held out strictly for the finals, and usually a celebratory championship sneaker. Before tip-off tonight, Nice Kicks gives you an idea of What We Can Expect from the NBA Finals Regarding Sneakers. Let us know what you think will happen in these Finals.

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Li-Ning Way of Wade Encore “Announcement”

Li-Ning Way of Wade Encore "Announcement"

An icy outsole and classic Black/Red color scheme highlight the Li-Ning Way of Wade Encore “Announcement”. The likes of leather, mesh, and rubber cascade the upper, with graphic print setting off the lining. Personal nods appear all over Wade’s second signature silo, designed for postseason play. Would you like to see the Li-Ning Way of Wade Encore “Announcement” release in the US? Let us know in the comment section.

Source: Aaron Knows

It’s Not the Shoes: A Look At the Correlation Between Brands and Injuries

It's Not the Shoes A Look At the Correlation Between Shoes and Injuries

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The gruesome injury to University of Louisville guard Kevin Ware has brought the discussion of specific shoe brands being linked to injuries back to the forefront. After season ending injuries to young NBA stars last season, adidas basketball shoes began to receive whispers of criticism. Those whispers became a little louder when the adidas outfitted Cardinals player suffered one of the worst injuries in recent sports memory. The compound fracture that Ware endured is rare in non-contact sports, such as basketball. Could your choice, or brand, of sneakers really be the root of a possible season ending knee injury?

Iman Shrumpert tore his ACL and lateral meniscus in Game 1 of the New York Knick’s first round playoff series while wearing adidas sneakers. In an odd coincidence, Bulls superstar Derrick Rose tore his ACL on the exact same day. Both athletes wore adidas sneakers at the time of their injuries, and many uninformed began to blame the shoes. However, only 8 days later, Knicks guard Baron Davis suffered one of the worse knee injuries in recent memory. The veteran guard raced up court, was fouled, and collapsed. The injury looked bad, but the realization of its extent was shocking. Davis suffered a complete tear of the MCL and ACL, and partially tore his patella tendon. His career now hangs in the balance, as he continues to rehab the dreadful injury. Baron Davis, once a Reebok athlete, wore Li-Ning sneakers.

Baron Davis injures his knee in the Li-Ning BD Boom

Prior to the Ware injury, one of the worse basketball injuries of this generation happened to Shaun Livingston. In just his third season in the NBA, and only three years removed from high school, the then Los Angeles Clipper guard had promising career ahead of him. That seemed to come to a screeching and excruciating halt on February 26, 2007 when Livingston’s fell awkwardly on his knee during a game against the Charlotte Bobcats. In general terms, it was said that he “broke his knee”. However, it was not that simple. The injury was so severe, a doctor warned of possible amputation. Livingston dislocated his knee, and tore the ACL, PCL, and MCL. Three of the four ligaments were completely torn, and his comeback was long and arduous. Now playing the Cleveland Cavaliers, there were questions if he would ever return to the court. Shaun Livingston wore Reebok sneakers.
Shaun Livingston Suffered a Devistating Knee Injury wearing Reebok sneakers
Da’Sean Butler was a star guard at West Virginia University. He turned down the NBA for a chance to lead the Mountaineers to an NCAA Championship. As he played in the 2010 Final Four, Butler tore his ACL and sprained his MCL on a baseline drive in the second of the game against Duke. The troubling scene saw the young player lying flat on the court, devastated by the idea of his career being lost as his coach consoled him. West Virginia is a Nike sponsored program.
This year in the NBA, both Rajon Rondo and Leandro Barbosa suffered season ending ACL tears. Outside of both being Boston, both played previous seasons in switched brands during their career. Rondo wore Reebok early in his career, and Barbosa wore adidas. When they were injured, both players were wearing Nike sneakers.
Injuries are a part of sports. Athletes put themselves through strenuous regiments to get in shape, and play long season. The physical exertion an athlete experiences on a regular basis is hard to fathom. Larger-than-life human being performing high-flying, fast-moving activities heightens risk exponentially. If adidas shoes were the baseline for knee injuries, would Minnesota Timberwolves point guard, Ricky Rubio, whom tore his ACL while wearing Nikes in 2012, make the switch to the 3-stripes as he has?

Awkward landings, unfortunate incidents, and disastrous missteps are more common in everyday life than one may think. When watching sports, and ultimately sports injuries, it is important to understand the years of studying, testing, and reworking that occurs prior to a shoe being released. These are only a small sampling of recent examples of injuries that have occurred on the basketball court. The range of shoes worn during injuries, and how they occurred is enough proof to conclude that It’s Not The Shoes.

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Li-Ning Suffers First Annual Loss Since 2004

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Chinese sportswear brand Li-Ning has suffered its first financial loss in nearly a decade,?The Financial Times?reports. An overcrowded market, branding mistakes, and discounted product are all attributed to the lackluster

NBA All-Star Diaries (2010s): Dwyane Wade Details His First Five Months with Li-Ning

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Dwyane Wade details everything that has happened between him and the Li-Ning in the past five months.

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Li-Ning Way of Wade Low

Li-Ning Way of Wade Low

Li-Ning Way of Wade Low